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Monitor, Learn & Adapt: Strengthen Your Fundraising Strategy with KPIs and CRM Excellence

 

Thursday 13 June 2024

16:00 - 20:00

 

Fundraising is an investment, in terms of human resources, financial resources and time. But with key performance indicators associated with the right digital tools, NGOs can navigate on sight and make informed decisions.

In this event tailored for NGOs, we delve into the pivotal role of Key Performance Indicators (KPIs) in shaping fundraising strategies, and how leveraging a sophisticated CRM system can support in streamlining operations, cultivating donor relationships, and ensuring sustainable fundraising success.

 

Explore the necessity for NGOs to monitor, learn, and adapt in order to reach their fundraising goals and create a lasting positive impact.

 

Gain insight into the inner workings of C/Can, a leading organization in the fight against cancer, as they share their experiences using Salesforce CRM for Nonprofits to track their fundraising efforts, for project management, and their challenges in training and uptake of the system within their small, globally dispersed organization.

 

Discover how to optimize online fundraising efforts through data utilization. FinDock will present an interactive demo showcasing how to maximize impact by leveraging data for a successful fundraising strategy. Explore examples showcasing the combined value of FinDock integrated with the Salesforce platform.

 

Join us for an engaging after-work event and the opportunity to connect over an apéro and drinks in the garden of La Pastorale.

 

 

 

PROGRAMME

 

16:00 - 16:30

Door Opening & Registration

 

16:30 - 16:40

Introduction 

CAGI & Nexell

 

16:40 - 16:55

Exploring KPIs to inform your fundraising strategy effectiveness

EC consulting

 

16:55 - 17:10

Maximizing fundraising effectiveness through CRM optimization & performance tracking

Nexell

 

17:10 - 17:25

"What do you do with your gold?" Optimizing digital fundraising with Salesforce and FinDock innovation

FinDock

 

17:25 - 17:40

User case: Challenging the status quo: A global NGO's digital journey

C/Can

 

17:40 - 18:00

Q&A

 

18:00

Conclusion

CAGI

 

18:10

Apéro & Networking

 

20:00

End

 

 

 

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